ENG7144 Individual Marketing Plan Assignment Help

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Question

ENG7144: Students enrolled in the course International Business and Marketing at Birmingham City University, UK are required to work on an Individual Marketing Plan assignment.

For this assignment, students are required to reflect on current research, current events and global developments to develop an International Marketing-led Business Development Plan that expands on the current project/product from the UK into a chosen international market for growth and sustainable competitive advantage.

 

Solution

For this International Business assignment help in the UK, our experts

  • Evaluated the effects of changes in the business environment on an enterprise.
  • Appraised the sustainability of resources and capabilities of a business enterprise to achieve business objectives.
  • Formulated a marketing-led business development plan

 

Executive Summary

In this section of the Individual Marketing Plan assignment help, our academic experts provided a summary of the report undertaken so as to present the key themes of the marketing plan.

 

Executive Summary

 

Introduction

In this section of the International Business and Marketing assignment help, our experts introduced the topic of the marketing plan report.

 

Introduction

 

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Current Situation Of UK Economy And Grocery Market

In this section, our experts provided a description of the present situation of the economy of the UK and the gradual growth of the global grocery market.

 

Current Situation Of UK Economy And Grocery Market

 

Existing strategies and plans summary

In this section of the marketing plan assignment help, our experts provided a summary of the existing strategies and plans of Aldi, a successful company in the UK.

 

Existing strategies and plans summary

 

STEEPLE analysis

In this section, our experts provided an analysis of the economy of Nigeria based on the social, technological, economic, environmental, political, legal, and ethical factors.

 

STEEPLE analysis

 

Internal analysis

In this section, our experts provided Porter’s five force analysis as well as VRIO analysis.

 

Internal analysis

 

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SWOT analysis

This section by our experts provided a detailed SWOT analysis of Aldi based on the internal analysis.

 

SWOT analysis

 

Conclusion based on analysis

In this section, our experts provided a conclusion of the key findings of the entire analysis of business as well as the country where Aldi intends to make entry.

 

Conclusion based on analysis

 

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SMART Objectives

In this section, our experts highlighted the SMART objectives of the International Market plan report assignment help.

 

SMART Objectives

 

Strategies

In this section of the assignment, our experts provided strategies based on the target market, product, place, people, and promotion. For this section, they also provided an alternative strategy.

 

Strategies

 

Alternate Strategy

Alternate Strategy

 

Conclusion

In this section, our experts highlighted the key findings of the market plan report assignment.

 

Conclusion

 

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